29.3.11

Adidas


I can't get the new adidas 'all in' campaign out of my head. I'm a big Katy Perry fan so that might be part of it, but the speed between the shots and how nearly every shot includes the adidas logo in some form is fantastic. Also, it's a nice concept that everyone's in it together, makes me feel like I'm part of something cool and by not just using sports stars they're widening their market. Nice work.

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